The Media Sales Representative is responsible for selling space on 24HF digital advertising boards to medium and small sized local businesses. This role will work almost exclusively out in the local communities to identify, generate, and close leads to achieve weekly, monthly, quarterly, and annual digital media sales budgets. Media Sales Representatives work to continuously fill open media spots for advertising boards within their assigned clubs. This position will also work in the field to identify and facilitate cross-marketing events between local businesses and club teams. ESSENTIAL DUTIES & RESPONSIBILITIES Outside Digital Advertising Sales
Navigates from business to business to make contacts, identify prospects, prioritize sales efforts, and secure sales opportunities.
Creates business to business sales presentations using market trends and case studies. Information for marketing materials for businesses is gathered while in the businesses and communities.
Develops new client relationships, prepares and presents sales proposals in person to local businesses, and closes new or renewal advertising accounts to meet/exceed revenue goals within a designated territory.
While in clients' businesses, builds relationships, represents the 24 Hour Fitness brand well, and delivers compelling presentations.
Travels between club locations and local businesses to promote cross-marketing events in partnership with club team and business clients.
Meets with prospective clients at their place of business to initiate sales and marketing contact.
While in a community, moves between prospective businesses to execute the approach for the specific market, develops work plans, and creates compelling sales propositions utilizing internal and external data.
As assigned, trains new Media Sales Representatives by coaching them about the sales process and training them through job shadowing in businesses with clients and while on business contacts.
Gives coaching and guidance as assigned to new or developing Media Sales Representatives by listening and assisting them in contacting business leaders, developing presentations and presenting to clients in their business the advertising opportunities.
Develops and uses knowledge of company's products, services, processes to facilitate closing of sales while meeting with clients.
Sales Administration
Analyzes campaign performance statistics and recommends performance enhancements in sales tactics to achieve improved ad revenue.
Uses metrics to measure the growth and performance of accounts; provides reports and attends meetings as directed.
Consistently meets or exceeds weekly, monthly and quarterly ad revenue production goals.
Participates in sales meetings or conference calls and remains open to coaching and training.
Performs timely and accurate data entry of sales activity in the reporting database to effectively track prospects, consumers, and businesses.
REQUIRED QUALIFICATIONS Knowledge, Skills & Abilities * Demonstrated ability to develop and work leads through strong phone prospecting, cold-calling, and closing skills. * Excellent written and verbal communication skills and the ability to represent 24 Hour Fitness professionally in a business environment with local business decision makers. * Ability to develop, maintain, and retain a network of community-based business advertising clients. * Ability to work with general supervision, while maintaining productivity and meeting budget expectations. * Ability to multi-task and provide timely reporting to Director on status of sales pipeline. * Highly motivated, goal-oriented, analytical, detail-oriented, and a team player with a can-do attitude. * Strong skills with Microsoft Office suite, including Word, Excel, and PowerPoint. * Ability to develop customized and dynamic sales presentations tailored to the specific clients business needs. * Ability to implement external marketing strategies to influence the various business communities. * Ability to train, coach, and develop others to perform the role at a high level. * Proven sales leader with a track record of meeting or exceeding sales goals.
Jan 15, 2020
Full time
The Media Sales Representative is responsible for selling space on 24HF digital advertising boards to medium and small sized local businesses. This role will work almost exclusively out in the local communities to identify, generate, and close leads to achieve weekly, monthly, quarterly, and annual digital media sales budgets. Media Sales Representatives work to continuously fill open media spots for advertising boards within their assigned clubs. This position will also work in the field to identify and facilitate cross-marketing events between local businesses and club teams. ESSENTIAL DUTIES & RESPONSIBILITIES Outside Digital Advertising Sales
Navigates from business to business to make contacts, identify prospects, prioritize sales efforts, and secure sales opportunities.
Creates business to business sales presentations using market trends and case studies. Information for marketing materials for businesses is gathered while in the businesses and communities.
Develops new client relationships, prepares and presents sales proposals in person to local businesses, and closes new or renewal advertising accounts to meet/exceed revenue goals within a designated territory.
While in clients' businesses, builds relationships, represents the 24 Hour Fitness brand well, and delivers compelling presentations.
Travels between club locations and local businesses to promote cross-marketing events in partnership with club team and business clients.
Meets with prospective clients at their place of business to initiate sales and marketing contact.
While in a community, moves between prospective businesses to execute the approach for the specific market, develops work plans, and creates compelling sales propositions utilizing internal and external data.
As assigned, trains new Media Sales Representatives by coaching them about the sales process and training them through job shadowing in businesses with clients and while on business contacts.
Gives coaching and guidance as assigned to new or developing Media Sales Representatives by listening and assisting them in contacting business leaders, developing presentations and presenting to clients in their business the advertising opportunities.
Develops and uses knowledge of company's products, services, processes to facilitate closing of sales while meeting with clients.
Sales Administration
Analyzes campaign performance statistics and recommends performance enhancements in sales tactics to achieve improved ad revenue.
Uses metrics to measure the growth and performance of accounts; provides reports and attends meetings as directed.
Consistently meets or exceeds weekly, monthly and quarterly ad revenue production goals.
Participates in sales meetings or conference calls and remains open to coaching and training.
Performs timely and accurate data entry of sales activity in the reporting database to effectively track prospects, consumers, and businesses.
REQUIRED QUALIFICATIONS Knowledge, Skills & Abilities * Demonstrated ability to develop and work leads through strong phone prospecting, cold-calling, and closing skills. * Excellent written and verbal communication skills and the ability to represent 24 Hour Fitness professionally in a business environment with local business decision makers. * Ability to develop, maintain, and retain a network of community-based business advertising clients. * Ability to work with general supervision, while maintaining productivity and meeting budget expectations. * Ability to multi-task and provide timely reporting to Director on status of sales pipeline. * Highly motivated, goal-oriented, analytical, detail-oriented, and a team player with a can-do attitude. * Strong skills with Microsoft Office suite, including Word, Excel, and PowerPoint. * Ability to develop customized and dynamic sales presentations tailored to the specific clients business needs. * Ability to implement external marketing strategies to influence the various business communities. * Ability to train, coach, and develop others to perform the role at a high level. * Proven sales leader with a track record of meeting or exceeding sales goals.
VSP Global is comprised of five complementary businesses that combine high-quality eye care insurance, high-fashion eyewear, customized lenses, ophthalmic technology and retail solutions, with employees in over 23 countries. No matter the role, we’re all focused on a singular mission: to help people see. Learn more by visiting https://vspglobal.com/cms/careers/
General Summary
Under general supervision, involved in leading the strategic vision, market opportunities, pricing and profitability analysis, marketing activities and collaborating on sales strategies for a brand, product or service across all media, while collaborating with multi-functional teams and agency partners.
Essential Functions
Develop and drives VSP’s highest-risk, highest opportunity marketing strategies, working with partners across multiple business operations, such as VSP Global, strategic business units, and across the lines of business as necessary to achieve stated objectives
Identify business opportunities and manages major business initiatives via initiating research, analyzing market trends, business intelligence and financial reporting to assess strategic efficacy and program performance
Serve as program or product owner, accountable for development, design and execution, and ensuring that processes and systems align with strategy
Collaborate with market managers and communications team to ensure program positioning and promotion is aligned and effective; often directly manages agency resources and consulting engagements. That is, marshaling the appropriate resources required to achieve success
Work closely with senior management to identify market opportunities and develop and prioritize programs that meet company growth, share and brand objectives
Serve as a mentor and SME to other market managers and communication managers and demonstrates the departments best practices in all areas of marketing
Identify segment trends and opportunities to understand the changing marketplace and ensure that the needs and priorities of the segments are consistently taken into consideration in order to keep VSP competitive
Establish goals and set targets to measure success of programs for the market segment
Partner with business areas to execute and gain adoption of programs in the field and at the account-specific level
Job Specifications
Typically has the following skills or abilities:
Bachelor’s degree in Business, Marketing or related field or equivalent training, education and experience
8 years of experience in product or brand management
Advance understanding of brand management concepts and building/execution techniques
Solid working knowledge of MS Office, PowerPoint, Word and Excel
Proven ability to develop and execute marketing strategies
Ability to elevate the perception of our corporate brand and our company
Excellent project management skills and experience managing large projects
Proven track record of influencing constituents for optimal results
Excellent organization skills, detail oriented and ability to multitask
Excellent verbal, written and interpersonal communication skills
Flexible and able to quickly and effectively change priorities and direction
Strong analytical skills required
Ability to write and present clear and concise reports
Regularly exercises discretion and independent judgment the in performance of his/her job duties
Preferred Skills
Experience in the Optical Industry
Experience with Eyewear - design, marketing, branding or sales arena
Experience developiong analytics and understanding of how marketing affects sales
Working Conditions / Physical Demands
The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust etc.
The above information in this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
VSP Global is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to gender, race, color, religion, sex, national origin, gender identity, sexual orientation, disability or protected veteran status. We maintain a drug-free workplace and perform pre-employment substance abuse testing.
Nearest Major Market: Sacramento Job Segment: Branding, Ophthalmic, Brand Manager, Manager, Marketing, Healthcare, Management
Apply now Find Similar Jobs: Technology Jobs In Sacramento, Project Manager Jobs In Sacramento, Marketing & Brand Management Jobs, Marchon Jobs, Management Jobs In Sacramento
Jan 15, 2020
Full time
VSP Global is comprised of five complementary businesses that combine high-quality eye care insurance, high-fashion eyewear, customized lenses, ophthalmic technology and retail solutions, with employees in over 23 countries. No matter the role, we’re all focused on a singular mission: to help people see. Learn more by visiting https://vspglobal.com/cms/careers/
General Summary
Under general supervision, involved in leading the strategic vision, market opportunities, pricing and profitability analysis, marketing activities and collaborating on sales strategies for a brand, product or service across all media, while collaborating with multi-functional teams and agency partners.
Essential Functions
Develop and drives VSP’s highest-risk, highest opportunity marketing strategies, working with partners across multiple business operations, such as VSP Global, strategic business units, and across the lines of business as necessary to achieve stated objectives
Identify business opportunities and manages major business initiatives via initiating research, analyzing market trends, business intelligence and financial reporting to assess strategic efficacy and program performance
Serve as program or product owner, accountable for development, design and execution, and ensuring that processes and systems align with strategy
Collaborate with market managers and communications team to ensure program positioning and promotion is aligned and effective; often directly manages agency resources and consulting engagements. That is, marshaling the appropriate resources required to achieve success
Work closely with senior management to identify market opportunities and develop and prioritize programs that meet company growth, share and brand objectives
Serve as a mentor and SME to other market managers and communication managers and demonstrates the departments best practices in all areas of marketing
Identify segment trends and opportunities to understand the changing marketplace and ensure that the needs and priorities of the segments are consistently taken into consideration in order to keep VSP competitive
Establish goals and set targets to measure success of programs for the market segment
Partner with business areas to execute and gain adoption of programs in the field and at the account-specific level
Job Specifications
Typically has the following skills or abilities:
Bachelor’s degree in Business, Marketing or related field or equivalent training, education and experience
8 years of experience in product or brand management
Advance understanding of brand management concepts and building/execution techniques
Solid working knowledge of MS Office, PowerPoint, Word and Excel
Proven ability to develop and execute marketing strategies
Ability to elevate the perception of our corporate brand and our company
Excellent project management skills and experience managing large projects
Proven track record of influencing constituents for optimal results
Excellent organization skills, detail oriented and ability to multitask
Excellent verbal, written and interpersonal communication skills
Flexible and able to quickly and effectively change priorities and direction
Strong analytical skills required
Ability to write and present clear and concise reports
Regularly exercises discretion and independent judgment the in performance of his/her job duties
Preferred Skills
Experience in the Optical Industry
Experience with Eyewear - design, marketing, branding or sales arena
Experience developiong analytics and understanding of how marketing affects sales
Working Conditions / Physical Demands
The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust etc.
The above information in this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
VSP Global is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to gender, race, color, religion, sex, national origin, gender identity, sexual orientation, disability or protected veteran status. We maintain a drug-free workplace and perform pre-employment substance abuse testing.
Nearest Major Market: Sacramento Job Segment: Branding, Ophthalmic, Brand Manager, Manager, Marketing, Healthcare, Management
Apply now Find Similar Jobs: Technology Jobs In Sacramento, Project Manager Jobs In Sacramento, Marketing & Brand Management Jobs, Marchon Jobs, Management Jobs In Sacramento
Boomerang is looking to bring on a marketing director to build out our team and help us tell the stories of how our productivity solutions brighten days and make organizations more effective
Boomerang has built a profitable, multi-million dollar business by virtue of making remarkable products that people love using and are willing to share. Boomerang’s business model is a mix of B2C and B2B, so we’ve been able to run successful projects in many areas of marketing: partner marketing, press, paid advertising, content marketing, email marketing, social media, video, and more. We’d love to work with a great marketing director to see that list of successful projects grow even faster.
You’ll work with us to establish a new office in Sacramento, recruit a team of 2-3 marketing folks to work with you in it, and set up goals and objectives for your team. You’ll provide day-to-day supervision of that team, serve as the liaison between our Mountain View headquarters and the Sacramento office, plus pitch in with marketing efforts as time allows.
If you specialize in rebranding, don’t need any data or any context to tell us how to change our pricing, or interpret the responsibilities listed above to mean “dictate what to build to our engineering and product teams,” our competitors are hiring too! On the other hand, if you're excited about telling stories, writing persuasive copy, building relationships, keeping a bunch of balls in the air without dropping the important ones, and signing up a million new customers, you might be a perfect fit.
Responsibilities:
Overall responsibility for the strategy and success of digital marketing programs including search and display advertising, SEO, website tracking and analytics, email campaigns, and marketing efforts surrounding product launches
Recruiting, building, and leading a marketing team
Establishing our office in Sacramento, and serving as the primary connection point between the two offices
Building relationships with companies, outlets, and people who have audiences that are compatible with our products' user base
Requirements:
5+ years of experience in digital software marketing (SaaS preferred), including 2+ years of direct supervisory experience
Enough math skills to be able to track and measure the results of your efforts.
Strong writing skills. Even stronger persuasive writing skills
Good judgment and a solid moral compass
The ability to take responsibility for driving projects to completion and the level of organization and competency to track those projects
Extensive experience driving, measuring, and iterating on marketing campaigns
A working knowledge of Cialdini’s research in persuasion
A willingness to travel to our Mountain View headquarters for a week or two per year, plus day trips approximately once per month
Please send a resume, a thoughtful cover letter (including a description of a project you’d be excited about working on with us), and a marketing-focused writing sample (landing page copy, press release, app store description, etc.) to i.want.to.work@baydin.com to apply.
Jan 14, 2020
Full time
Boomerang is looking to bring on a marketing director to build out our team and help us tell the stories of how our productivity solutions brighten days and make organizations more effective
Boomerang has built a profitable, multi-million dollar business by virtue of making remarkable products that people love using and are willing to share. Boomerang’s business model is a mix of B2C and B2B, so we’ve been able to run successful projects in many areas of marketing: partner marketing, press, paid advertising, content marketing, email marketing, social media, video, and more. We’d love to work with a great marketing director to see that list of successful projects grow even faster.
You’ll work with us to establish a new office in Sacramento, recruit a team of 2-3 marketing folks to work with you in it, and set up goals and objectives for your team. You’ll provide day-to-day supervision of that team, serve as the liaison between our Mountain View headquarters and the Sacramento office, plus pitch in with marketing efforts as time allows.
If you specialize in rebranding, don’t need any data or any context to tell us how to change our pricing, or interpret the responsibilities listed above to mean “dictate what to build to our engineering and product teams,” our competitors are hiring too! On the other hand, if you're excited about telling stories, writing persuasive copy, building relationships, keeping a bunch of balls in the air without dropping the important ones, and signing up a million new customers, you might be a perfect fit.
Responsibilities:
Overall responsibility for the strategy and success of digital marketing programs including search and display advertising, SEO, website tracking and analytics, email campaigns, and marketing efforts surrounding product launches
Recruiting, building, and leading a marketing team
Establishing our office in Sacramento, and serving as the primary connection point between the two offices
Building relationships with companies, outlets, and people who have audiences that are compatible with our products' user base
Requirements:
5+ years of experience in digital software marketing (SaaS preferred), including 2+ years of direct supervisory experience
Enough math skills to be able to track and measure the results of your efforts.
Strong writing skills. Even stronger persuasive writing skills
Good judgment and a solid moral compass
The ability to take responsibility for driving projects to completion and the level of organization and competency to track those projects
Extensive experience driving, measuring, and iterating on marketing campaigns
A working knowledge of Cialdini’s research in persuasion
A willingness to travel to our Mountain View headquarters for a week or two per year, plus day trips approximately once per month
Please send a resume, a thoughtful cover letter (including a description of a project you’d be excited about working on with us), and a marketing-focused writing sample (landing page copy, press release, app store description, etc.) to i.want.to.work@baydin.com to apply.
Sacramento Regional Transit District
1400 29th Street, Sacramento, CA, USA
This position is responsible for the coordination and integration of programs and associated projects to achieve strategic business goals and oper ational objectives. This is accomplished by assisting and participating in planning, developing, organizing, and facilitating district-wide projects; assisting with the agency's strategic planning initiative and participating in special projects of strategic importance to SacRT , which may be internally focused with cross-functional impact, or externally focused involving community groups and stakeholders; monitoring the development and implementation of key project objectives and resulting process improvements within SacRT . In collaboration with internal subject matter experts and department managers, facilitates the generation and analysis of performance metrics and providing recommendations for performance improvements and identifies issues that have short- and long-term impact on SacRT .
This is a general listing of job functions and does not represent a complete listing of the positions responsibilities.
Serves as project manager for a variety of special projects and facilitates project activities. Prepares and presents project reports, data, recommendations, and alternatives to project stakeholders.
Identifies potential issues and briefs the Executive Management Team (EMT) on issues and potential resolutions. Monitors the alignment of project vision, goals, and objectives to SacRT's mission, vision and strategic priorities.
Represents the interests and positions of SacRT in a wide range of strategic projects intended to ensure SacRT is continuously improving its community presence, customer service, and employee programs.
Performs administrative duties related to strategic projects including monitoring operating and capital project budgets, managing contracts, implementing activities related to the strategic planning process, creating and updating district-wide Standard Operating Procedures (SOPs) and monitoring policy adherence.
Collaborates to discover and deliver new innovative mobility solutions that enhance the customer experience.
Helps in the creation and management of SacRT's system-wide performance dashboard and provides regular performance reports to SacRT's management team.
Recommends SacRT-wide process improvement initiatives based on assessment of projects and resulting needs and resources. Confers with SacRT management regarding operational and support service activities and programs.
Collaborates in the development and implementation of communications and public relations strategies, programs, and activities that support the district's initiatives.
Periodically serves as SacRT's liaison to community members, advocacy groups and elected officials in promoting SacRT projects and advocating for funding.
MINIMUM QUALIFICATIONS:
Education and Experience: A combination of education and/or experience that provides the required knowledge, skills and abilities to perform the essential functions of the position. SacRT reserves the right to determine the equivalences of education and experience. Formal Education: Bachelor's degree or equivalent from an accredited college or university in Business, Communications, Public Relations, Public Administration, or a related field. Experience: A minimum of five (5) years of progressively responsible experience in the areas of project management, data analysis, community/government relations work or a related field. Public transit experience preferred. Licenses and Certifications: None. Proof of required education beyond high school, such as college transcripts, diplomas, and/or certificates must be submitted at the time of application, if not substituting experience for the education requirement.
FILING INSTRUCTIONS
The minimum qualifications as stated on this job announcement represent only the basic requirements of the position. Meeting the minimum qualifications does not guarantee that a candidate will be invited to participate in other examination segments of the selection process. An employment application is required for this position. Applications, job announcements, and copies of the complete job description are available at our website at www.sacrt.com. Completed employment application and proof of education, as outlined above, must be submitted online no later than Thursday, January 23, 2020 at 11:59 p.m. RT will not process incomplete applications. Resumes are not accepted in lieu of an application, but may be included with the application. For more information on benefits, a summary sheet is available from the Human Resources Department. The Human Resources Department will make reasonable efforts in the recruitment process to accommodate candidates with disabilities. For more information, contact the Human Resources Department at (916) 556-0298. RT is an Equal Opportunity Employer. EOE – Minorities/Women/Disabled/Veterans SacRT has a stand alone pension plan which is not part of, nor does it have reciprocity with CalPERS.
Jan 13, 2020
Full time
This position is responsible for the coordination and integration of programs and associated projects to achieve strategic business goals and oper ational objectives. This is accomplished by assisting and participating in planning, developing, organizing, and facilitating district-wide projects; assisting with the agency's strategic planning initiative and participating in special projects of strategic importance to SacRT , which may be internally focused with cross-functional impact, or externally focused involving community groups and stakeholders; monitoring the development and implementation of key project objectives and resulting process improvements within SacRT . In collaboration with internal subject matter experts and department managers, facilitates the generation and analysis of performance metrics and providing recommendations for performance improvements and identifies issues that have short- and long-term impact on SacRT .
This is a general listing of job functions and does not represent a complete listing of the positions responsibilities.
Serves as project manager for a variety of special projects and facilitates project activities. Prepares and presents project reports, data, recommendations, and alternatives to project stakeholders.
Identifies potential issues and briefs the Executive Management Team (EMT) on issues and potential resolutions. Monitors the alignment of project vision, goals, and objectives to SacRT's mission, vision and strategic priorities.
Represents the interests and positions of SacRT in a wide range of strategic projects intended to ensure SacRT is continuously improving its community presence, customer service, and employee programs.
Performs administrative duties related to strategic projects including monitoring operating and capital project budgets, managing contracts, implementing activities related to the strategic planning process, creating and updating district-wide Standard Operating Procedures (SOPs) and monitoring policy adherence.
Collaborates to discover and deliver new innovative mobility solutions that enhance the customer experience.
Helps in the creation and management of SacRT's system-wide performance dashboard and provides regular performance reports to SacRT's management team.
Recommends SacRT-wide process improvement initiatives based on assessment of projects and resulting needs and resources. Confers with SacRT management regarding operational and support service activities and programs.
Collaborates in the development and implementation of communications and public relations strategies, programs, and activities that support the district's initiatives.
Periodically serves as SacRT's liaison to community members, advocacy groups and elected officials in promoting SacRT projects and advocating for funding.
MINIMUM QUALIFICATIONS:
Education and Experience: A combination of education and/or experience that provides the required knowledge, skills and abilities to perform the essential functions of the position. SacRT reserves the right to determine the equivalences of education and experience. Formal Education: Bachelor's degree or equivalent from an accredited college or university in Business, Communications, Public Relations, Public Administration, or a related field. Experience: A minimum of five (5) years of progressively responsible experience in the areas of project management, data analysis, community/government relations work or a related field. Public transit experience preferred. Licenses and Certifications: None. Proof of required education beyond high school, such as college transcripts, diplomas, and/or certificates must be submitted at the time of application, if not substituting experience for the education requirement.
FILING INSTRUCTIONS
The minimum qualifications as stated on this job announcement represent only the basic requirements of the position. Meeting the minimum qualifications does not guarantee that a candidate will be invited to participate in other examination segments of the selection process. An employment application is required for this position. Applications, job announcements, and copies of the complete job description are available at our website at www.sacrt.com. Completed employment application and proof of education, as outlined above, must be submitted online no later than Thursday, January 23, 2020 at 11:59 p.m. RT will not process incomplete applications. Resumes are not accepted in lieu of an application, but may be included with the application. For more information on benefits, a summary sheet is available from the Human Resources Department. The Human Resources Department will make reasonable efforts in the recruitment process to accommodate candidates with disabilities. For more information, contact the Human Resources Department at (916) 556-0298. RT is an Equal Opportunity Employer. EOE – Minorities/Women/Disabled/Veterans SacRT has a stand alone pension plan which is not part of, nor does it have reciprocity with CalPERS.
Harrah's Northern California
4640 Coal Mine Road, Ione, CA 95640, USA
Job Summary :
Manages and directs the Casino Hosts and Caesars Rewards/Bus team members. Supports brand/property strategy executing flawless service to all guests.
Casino Marketing: Develops, implements, manages and coordinates the development of mid and premium level players. Ensures the growth of gaming revenues through flawless execution of all the functions performed in the Casino Host Department.
Caesars Rewards/Bus Program: Responsible for all aspects of the player card, player tracking and the Bus Program.
Qualifications :
Bachelor’s degree from a four-year college or university and four to six years of specialized experience in casino operations preferred.
Marketing management or related experience required.
Working knowledge of Microsoft Word, Excel, PowerPoint and Outlook.
Two years of experience in marketing, database utilization and tracking systems as well as experience managing multiple projects.
Working knowledge of the system programs/technology related to Caesars Rewards, player tracking, CMS, WINet etc. is preferred.
Proven supervisory skills, primarily in the management of a large staff, required.
Must be able to get along with co-workers and work as a team.
Must present a well-groomed appearance.
Essential Job Functions:
Evaluates customer segmentation models for growth opportunities in trips, customer win, customer acquisition by segment or game preference.
Handles special needs of premium players.
Works with Database Marketing, Events & Promotions, Planning & Analysis and directs the Casino Hosts in managing, planning and scheduling of visits to the casino by individuals and groups of new or established mid to premium level gaming customers.
Supports and supervises the acquisition and retention of mid and premium level players through the Casino Host Incentive Plan. Plans and establishes quotas; manages hosts to meet goals/quotas.
Analyze department expenses and customer development efforts to ensure maximum profitability.
Hosts and entertains VIP players at special events and functions.
Arranges special services for qualifying customers, including air and ground transportation, hotel accommodations, tours, and green fees / tee times.
Supervises day to day operation of the Casino Host, and Caesars Rewards/Bus teams.
Responsible for Caesars Rewards customer service scores, constantly raising the bar of service delivery.
Works closely with DM/Advertising/Promotions & Events Manager to coordinate logistical support.
Analyzes P&L reports and recommend actions.
Develops and maintains policies, procedures and standards for the Casino Marketing, and Caesars Rewards/Bus departments.
Works a flexible schedule including weekends, evenings and holidays. Works a reasonable amount of overtime when required.
Additional Job Duties:
Coordinates marketing research and analysis projects with Marketing, including the compilation of customer and market data in the preparation of various financial and statistical reports.
Develops short and long range marketing plans to increase Harrah’s share of the mid to premium level gaming markets.
Contacts and entertains potential gaming customers, promoting and selling the attributes of the facility and area.
Manages all off property VIP events and promotions.
Supports cross property visitation and brand efforts with our VIP and AEP customers and assists in meeting property import/export goals.
Manages all cross property (import/export) groups.
Responsible for the execution of all aspects of the Caesars Rewards Program, including coupon and property promotional redemptions.
Demonstrates superior customer service skills and reinforces our Customer Satisfaction Assurance objectives through training, coaching and guest interactions.
Promotes all marketing programs and ensures that staff produces results against goals and measurements with program initiatives, including events, new acquisitions, Caesars Rewards enhancements and promotions.
Evaluates competition and industry changes that may affect the market.
Adheres to all Caesars Rewards policies and procedures as outlined in various program related manuals.
Responsible for training presentations on Caesars Rewards.
Attends Caesars Rewards corporate teleconferences/meetings.
Oversees controls of Caesars Rewards inventory and equipment.
Promotes departmental efficiency and effectiveness by staffing Caesars Rewards area commensurate with customer volume.
Issues customer comps and offers as necessary through CMS within authorized program guidelines.
Fosters creations of customer development culture throughout the casino through strategic efforts and teamwork.
Works with Casino Operations to ensure that our products are producing well and are competitive or premium to the market.
Works with Casino Operations to determine optimum service experience systems are in place for VIPs.
Maintains and submits required records and reports for Casino Marketing, Bus and Caesars Rewards.
Manages vendor relationships within the regulatory environment.
Manages and oversees bus line, charter and driver scheduling.
Adheres to regulatory, departmental and company policies.
Acts as role model and always presents self as a credit to Harrah’s; encourages others to do the same.
Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies.
Interviews and selects employees for the department.
Manages long term finances, including budget preparation, capital expenditures and analysis of financial performance.
Maintains a highly professional work environment, yet fosters a positive and fun environment for employees to grow, ensuring fairness and consistency.
Administers department policies and procedures. Strives to improve and streamline departmental operations through the continuous assessment of policies and procedures, work process and program effectiveness/value.
Supervises employee training and development; identifies and counsels employees on career opportunities; reviews employee performance and administers discipline, taking appropriate action in accordance with established policies and procedures.
Prepares and coordinates the delivery of Performance Appraisals to assigned personnel.
Responsible for maintaining operations within approved budget.
Other duties as assigned.
Physical, Mental & Environmental Demands:
Must be able to work in a fast-paced environment involving constant public contact.
Must be able to respond to speech, touch, visual, and aural cues.
Must be able to speak, read and write English.
Must be able to maneuver to all assigned areas of the casino.
Must be able to lift up to 10lbs. and carry objects weighing up to 10lbs.
Must be able to work in areas containing secondary smoke, high noise levels, bright lights and dust.
Must have the manual dexterity to operate a computer and other necessary office equipment.
Must be able to respond calmly and handle multiple customer demands in a fast-paced environment.
Must be able to work long hours any day of the week and be able to stand for long periods of time.
Able to handle more than one function at a time by being well organized and by paying attention to details.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Jan 06, 2020
Full time
Job Summary :
Manages and directs the Casino Hosts and Caesars Rewards/Bus team members. Supports brand/property strategy executing flawless service to all guests.
Casino Marketing: Develops, implements, manages and coordinates the development of mid and premium level players. Ensures the growth of gaming revenues through flawless execution of all the functions performed in the Casino Host Department.
Caesars Rewards/Bus Program: Responsible for all aspects of the player card, player tracking and the Bus Program.
Qualifications :
Bachelor’s degree from a four-year college or university and four to six years of specialized experience in casino operations preferred.
Marketing management or related experience required.
Working knowledge of Microsoft Word, Excel, PowerPoint and Outlook.
Two years of experience in marketing, database utilization and tracking systems as well as experience managing multiple projects.
Working knowledge of the system programs/technology related to Caesars Rewards, player tracking, CMS, WINet etc. is preferred.
Proven supervisory skills, primarily in the management of a large staff, required.
Must be able to get along with co-workers and work as a team.
Must present a well-groomed appearance.
Essential Job Functions:
Evaluates customer segmentation models for growth opportunities in trips, customer win, customer acquisition by segment or game preference.
Handles special needs of premium players.
Works with Database Marketing, Events & Promotions, Planning & Analysis and directs the Casino Hosts in managing, planning and scheduling of visits to the casino by individuals and groups of new or established mid to premium level gaming customers.
Supports and supervises the acquisition and retention of mid and premium level players through the Casino Host Incentive Plan. Plans and establishes quotas; manages hosts to meet goals/quotas.
Analyze department expenses and customer development efforts to ensure maximum profitability.
Hosts and entertains VIP players at special events and functions.
Arranges special services for qualifying customers, including air and ground transportation, hotel accommodations, tours, and green fees / tee times.
Supervises day to day operation of the Casino Host, and Caesars Rewards/Bus teams.
Responsible for Caesars Rewards customer service scores, constantly raising the bar of service delivery.
Works closely with DM/Advertising/Promotions & Events Manager to coordinate logistical support.
Analyzes P&L reports and recommend actions.
Develops and maintains policies, procedures and standards for the Casino Marketing, and Caesars Rewards/Bus departments.
Works a flexible schedule including weekends, evenings and holidays. Works a reasonable amount of overtime when required.
Additional Job Duties:
Coordinates marketing research and analysis projects with Marketing, including the compilation of customer and market data in the preparation of various financial and statistical reports.
Develops short and long range marketing plans to increase Harrah’s share of the mid to premium level gaming markets.
Contacts and entertains potential gaming customers, promoting and selling the attributes of the facility and area.
Manages all off property VIP events and promotions.
Supports cross property visitation and brand efforts with our VIP and AEP customers and assists in meeting property import/export goals.
Manages all cross property (import/export) groups.
Responsible for the execution of all aspects of the Caesars Rewards Program, including coupon and property promotional redemptions.
Demonstrates superior customer service skills and reinforces our Customer Satisfaction Assurance objectives through training, coaching and guest interactions.
Promotes all marketing programs and ensures that staff produces results against goals and measurements with program initiatives, including events, new acquisitions, Caesars Rewards enhancements and promotions.
Evaluates competition and industry changes that may affect the market.
Adheres to all Caesars Rewards policies and procedures as outlined in various program related manuals.
Responsible for training presentations on Caesars Rewards.
Attends Caesars Rewards corporate teleconferences/meetings.
Oversees controls of Caesars Rewards inventory and equipment.
Promotes departmental efficiency and effectiveness by staffing Caesars Rewards area commensurate with customer volume.
Issues customer comps and offers as necessary through CMS within authorized program guidelines.
Fosters creations of customer development culture throughout the casino through strategic efforts and teamwork.
Works with Casino Operations to ensure that our products are producing well and are competitive or premium to the market.
Works with Casino Operations to determine optimum service experience systems are in place for VIPs.
Maintains and submits required records and reports for Casino Marketing, Bus and Caesars Rewards.
Manages vendor relationships within the regulatory environment.
Manages and oversees bus line, charter and driver scheduling.
Adheres to regulatory, departmental and company policies.
Acts as role model and always presents self as a credit to Harrah’s; encourages others to do the same.
Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies.
Interviews and selects employees for the department.
Manages long term finances, including budget preparation, capital expenditures and analysis of financial performance.
Maintains a highly professional work environment, yet fosters a positive and fun environment for employees to grow, ensuring fairness and consistency.
Administers department policies and procedures. Strives to improve and streamline departmental operations through the continuous assessment of policies and procedures, work process and program effectiveness/value.
Supervises employee training and development; identifies and counsels employees on career opportunities; reviews employee performance and administers discipline, taking appropriate action in accordance with established policies and procedures.
Prepares and coordinates the delivery of Performance Appraisals to assigned personnel.
Responsible for maintaining operations within approved budget.
Other duties as assigned.
Physical, Mental & Environmental Demands:
Must be able to work in a fast-paced environment involving constant public contact.
Must be able to respond to speech, touch, visual, and aural cues.
Must be able to speak, read and write English.
Must be able to maneuver to all assigned areas of the casino.
Must be able to lift up to 10lbs. and carry objects weighing up to 10lbs.
Must be able to work in areas containing secondary smoke, high noise levels, bright lights and dust.
Must have the manual dexterity to operate a computer and other necessary office equipment.
Must be able to respond calmly and handle multiple customer demands in a fast-paced environment.
Must be able to work long hours any day of the week and be able to stand for long periods of time.
Able to handle more than one function at a time by being well organized and by paying attention to details.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Harrah's Northern California
4640 Coal Mine Road, Ione, CA 95640, USA
Job Summary :
The Database Marketing Specialist is responsible for the creation of Direct Mail offers and the back-end analysis associated with those offers including standard corporate reporting and ad-hoc analysis.
Qualifications :
Must possess excellent skills in project and people management, communication and writing
Must have great attention to detail and motivation to drive projects to completion
Must have working knowledge of Excel, Word, Access and query creation
Must be able to read, write, speak and understand English
Professional written and verbal presentation skills are necessary
Must be able to learn new computer systems quickly
Able to operate in a team environment and represent the company in a positive way
Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
Essential Job Functions:
Creates offers to improve customer profitability through increased visitation and incremental play.
Runs Cognos and Showcase queries to understand the database of customers and to target specific customer segments.
Utilizes Microsoft Excel and Access to develop complex offers including mystery and multi-choice offers based on advanced queries and randomization.
Sets up test and control segments within offers to facilitate analysis of program success.
Interfaces with the corporate direct mail, loyalty marketing and internet teams on offer setup, analysis and special projects.
Proofs direct mail creative and variable offer information for clarity and accuracy.
Sets up mass e-mails and pre-recorded voice messaging.
Conducts analysis of tests and offer success as requested.
Responds to customer questions regarding account information and offers via telephone and e-mail.
Serves as the Super User on the Harrah's Brand Patron Database Systems.
Adheres to regulatory, departmental and company policies.
Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies.
Acts as a role model to other employees and always presents oneself as a credit to Harrah’s and encourages others to do the same.
Other duties as assigned.
Physical, Mental & Environmental Demands:
Must be able to maneuver in and around various user departments.
Must have good hearing for answering and placing phone calls and using voice-activated beepers.
Good far and near vision (with correction), with good color and depth to determine and solve computer system and peripheral problems.
Must be able to stoop, bend, crouch, crawl, twist, balance and have the manual dexterity to operate computers.
Must have the manual dexterity and coordination to operate office equipment including an 10 key adding machine, computers, fax machine and copier.
Must be able to carry up to 20 pounds.
Must be able to speak, read, write and understand English.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Jan 06, 2020
Full time
Job Summary :
The Database Marketing Specialist is responsible for the creation of Direct Mail offers and the back-end analysis associated with those offers including standard corporate reporting and ad-hoc analysis.
Qualifications :
Must possess excellent skills in project and people management, communication and writing
Must have great attention to detail and motivation to drive projects to completion
Must have working knowledge of Excel, Word, Access and query creation
Must be able to read, write, speak and understand English
Professional written and verbal presentation skills are necessary
Must be able to learn new computer systems quickly
Able to operate in a team environment and represent the company in a positive way
Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
Essential Job Functions:
Creates offers to improve customer profitability through increased visitation and incremental play.
Runs Cognos and Showcase queries to understand the database of customers and to target specific customer segments.
Utilizes Microsoft Excel and Access to develop complex offers including mystery and multi-choice offers based on advanced queries and randomization.
Sets up test and control segments within offers to facilitate analysis of program success.
Interfaces with the corporate direct mail, loyalty marketing and internet teams on offer setup, analysis and special projects.
Proofs direct mail creative and variable offer information for clarity and accuracy.
Sets up mass e-mails and pre-recorded voice messaging.
Conducts analysis of tests and offer success as requested.
Responds to customer questions regarding account information and offers via telephone and e-mail.
Serves as the Super User on the Harrah's Brand Patron Database Systems.
Adheres to regulatory, departmental and company policies.
Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies.
Acts as a role model to other employees and always presents oneself as a credit to Harrah’s and encourages others to do the same.
Other duties as assigned.
Physical, Mental & Environmental Demands:
Must be able to maneuver in and around various user departments.
Must have good hearing for answering and placing phone calls and using voice-activated beepers.
Good far and near vision (with correction), with good color and depth to determine and solve computer system and peripheral problems.
Must be able to stoop, bend, crouch, crawl, twist, balance and have the manual dexterity to operate computers.
Must have the manual dexterity and coordination to operate office equipment including an 10 key adding machine, computers, fax machine and copier.
Must be able to carry up to 20 pounds.
Must be able to speak, read, write and understand English.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Harrah's Northern California
4640 Coal Mine Road, Ione, CA 95640, USA
Job Summary:
Ensures activities are being held to a high standard and on a strict deadline to realize the highest quality. Provides analytical support to promotions/events team and assists with program development. Performs research and analysis of the competitive environment. Plans and executes assigned events, promotions and other projects as needed.
Qualifications:
College degree or credits desirable with Marketing, Communications or Business concentration or equivalent or comparable experience.
Two years in organizing promotions/events within a casino environment.
Must have a strong understanding of Microsoft Office (Word, Excel, PowerPoint, Access and Outlook).
Must have strong problem-solving abilities, combined with a capacity to work independently and make appropriate decisions without supervision.
Must be able to handle multiple projects at one time and to react well under pressure.
Must be able to interact well with internal and external customers and work as a team member.
Must be able to work flexible hours.
Must present a well-groomed appearance.
Essential Job Functions:
1. Supervises the Promotions Team.
§ Ensures that events are produced on time, within budget and in-line with the strategic plan for the department and the property.
§ Reviews and recommends disciplinary action on department variances for frontline marketing employees and internal temps.
§ Provides corrective and positive feedback to Promotions Coordinators on job performance and job related behaviors.
§ Works with the Events & Promotions Manager to ensure appropriate staffing for all events and promotions.
§ Conduct Performance Reviews and makes or recommends wage increases and promotions.
2. Oversees the planning of all special events and promotions assigned to ensure the highest quality experience for our guests, including but not limited to:
Assigns events and promotions to the Coordinators and establishes due dates.
Reviews the concept/theme for each promotion/event to ensure that it is in-line with the brand identity.
Works with Planning & Analysis Manager to create the proforma for each promotion/event based on the original budget and its contributions to the Revenue Build Process.
Reviews event checklists to ensure all tasks are being completed on time.
Develops the creative strategy and copy for each promotion/event and works with the Direct Mail and Advertising Team to develop event invitations and collateral in a timely manner.
Coordinates with other departments, including but not limited to Total Rewards, Casino Marketing, Advertising, Direct Mail, Employee Relations, Slot Operations, Slot Performance, Table Games, Security, Facilities, etc.
Develops and distributes internal communication regarding assigned promotions/events.
Meets with Marketing Supervisor/Leads and employees to discuss upcoming events and review execution plans.
Works with the Events & Promotions team to ensure flawless event/promotion execution.
On-call during promotional/special events to handle any guest, employee and program issues.
Coordinates and manages staff/volunteers when required.
Tracks all promotion/event expenses and ensures that they are submitted within a timely manner.
Prepares and reviews all required paperwork to satisfy 1099 and tribal Gaming requirements.
Ensures effective utilization of process management skills and tools to assist with the development, pre and post analysis for promotions/events.
Assists Special Events & Promotions Manager with the development of the promotional calendar and department budget.
Sets and monitors timelines and due dates.
Monitors the Direct Mail process to ensure the job is being processed as expected for the timely drop of promotion/event invites.
Creates and adjusts department templates as needed.
Performs planning and analysis, proformas, post-formas, service quality measurements, and assist in the execution of promotions and events as assigned in a Supervisory capacity.
Keeps abreast of competitive casino marketing events and promotions, especially in the Southern California markets.
Utilizes all computer systems in the Special Events/Promotions office to input and extract data for required information. Computer systems include but are not limited to: CMS, EMS, LMS, EP, Greg Davis, CastNet and Microsoft Office (including Word, Excel, PowerPoint, Access and Outlook).
Maintains security and confidentiality of files, records and lists.
Continually evaluates all events and promotions to ensure employee understanding, guest satisfaction and profitability. Makes recommendations for changes or new programs that will stimulate business and provides the above findings to the Special Events & Promotions Manager.
Establishes and maintains excellent and effective communication and working relationships with other departments, properties, corporate and outside vendors in order to secure and maintain their cooperation for assistance with promotions/events.
Works as a team with the Promotions/Special Events Team and Marketing Departments.
Greets participants, interacts with them on the casino floor and provides prompt, friendly and efficient service in accordance with the standard policies and procedures.
Maintains high standard of courtesy, professionalism, and discretion in communications to, or about, preferred players, their arrangements and finances.
Maintains a through working knowledge of property and department policies and procedures and adhere to the attendance policy.
Physical, Mental & Environmental Demands:
Must be able to continuously maneuver around office.
Must be able to move quickly around property during events.
Must be able to bend, crouch, kneel, twist and work at a desk.
Must be able to lift and carry 30 pounds.
Respond to visual and oral cues.
Must be able to conduct conversations with customers, respond calmly and make rational decisions when handling guest concerns.
Must be able to work independently.
Must be self-motivated.
Able to read, writes speak and understand English.
Must have manual dexterity to operate the computer and other necessary office equipment.
Must be able to respond calmly and make rational decisions when handling customer’s needs.
Must be able to tolerate areas containing secondary smoke.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Jan 06, 2020
Full time
Job Summary:
Ensures activities are being held to a high standard and on a strict deadline to realize the highest quality. Provides analytical support to promotions/events team and assists with program development. Performs research and analysis of the competitive environment. Plans and executes assigned events, promotions and other projects as needed.
Qualifications:
College degree or credits desirable with Marketing, Communications or Business concentration or equivalent or comparable experience.
Two years in organizing promotions/events within a casino environment.
Must have a strong understanding of Microsoft Office (Word, Excel, PowerPoint, Access and Outlook).
Must have strong problem-solving abilities, combined with a capacity to work independently and make appropriate decisions without supervision.
Must be able to handle multiple projects at one time and to react well under pressure.
Must be able to interact well with internal and external customers and work as a team member.
Must be able to work flexible hours.
Must present a well-groomed appearance.
Essential Job Functions:
1. Supervises the Promotions Team.
§ Ensures that events are produced on time, within budget and in-line with the strategic plan for the department and the property.
§ Reviews and recommends disciplinary action on department variances for frontline marketing employees and internal temps.
§ Provides corrective and positive feedback to Promotions Coordinators on job performance and job related behaviors.
§ Works with the Events & Promotions Manager to ensure appropriate staffing for all events and promotions.
§ Conduct Performance Reviews and makes or recommends wage increases and promotions.
2. Oversees the planning of all special events and promotions assigned to ensure the highest quality experience for our guests, including but not limited to:
Assigns events and promotions to the Coordinators and establishes due dates.
Reviews the concept/theme for each promotion/event to ensure that it is in-line with the brand identity.
Works with Planning & Analysis Manager to create the proforma for each promotion/event based on the original budget and its contributions to the Revenue Build Process.
Reviews event checklists to ensure all tasks are being completed on time.
Develops the creative strategy and copy for each promotion/event and works with the Direct Mail and Advertising Team to develop event invitations and collateral in a timely manner.
Coordinates with other departments, including but not limited to Total Rewards, Casino Marketing, Advertising, Direct Mail, Employee Relations, Slot Operations, Slot Performance, Table Games, Security, Facilities, etc.
Develops and distributes internal communication regarding assigned promotions/events.
Meets with Marketing Supervisor/Leads and employees to discuss upcoming events and review execution plans.
Works with the Events & Promotions team to ensure flawless event/promotion execution.
On-call during promotional/special events to handle any guest, employee and program issues.
Coordinates and manages staff/volunteers when required.
Tracks all promotion/event expenses and ensures that they are submitted within a timely manner.
Prepares and reviews all required paperwork to satisfy 1099 and tribal Gaming requirements.
Ensures effective utilization of process management skills and tools to assist with the development, pre and post analysis for promotions/events.
Assists Special Events & Promotions Manager with the development of the promotional calendar and department budget.
Sets and monitors timelines and due dates.
Monitors the Direct Mail process to ensure the job is being processed as expected for the timely drop of promotion/event invites.
Creates and adjusts department templates as needed.
Performs planning and analysis, proformas, post-formas, service quality measurements, and assist in the execution of promotions and events as assigned in a Supervisory capacity.
Keeps abreast of competitive casino marketing events and promotions, especially in the Southern California markets.
Utilizes all computer systems in the Special Events/Promotions office to input and extract data for required information. Computer systems include but are not limited to: CMS, EMS, LMS, EP, Greg Davis, CastNet and Microsoft Office (including Word, Excel, PowerPoint, Access and Outlook).
Maintains security and confidentiality of files, records and lists.
Continually evaluates all events and promotions to ensure employee understanding, guest satisfaction and profitability. Makes recommendations for changes or new programs that will stimulate business and provides the above findings to the Special Events & Promotions Manager.
Establishes and maintains excellent and effective communication and working relationships with other departments, properties, corporate and outside vendors in order to secure and maintain their cooperation for assistance with promotions/events.
Works as a team with the Promotions/Special Events Team and Marketing Departments.
Greets participants, interacts with them on the casino floor and provides prompt, friendly and efficient service in accordance with the standard policies and procedures.
Maintains high standard of courtesy, professionalism, and discretion in communications to, or about, preferred players, their arrangements and finances.
Maintains a through working knowledge of property and department policies and procedures and adhere to the attendance policy.
Physical, Mental & Environmental Demands:
Must be able to continuously maneuver around office.
Must be able to move quickly around property during events.
Must be able to bend, crouch, kneel, twist and work at a desk.
Must be able to lift and carry 30 pounds.
Respond to visual and oral cues.
Must be able to conduct conversations with customers, respond calmly and make rational decisions when handling guest concerns.
Must be able to work independently.
Must be self-motivated.
Able to read, writes speak and understand English.
Must have manual dexterity to operate the computer and other necessary office equipment.
Must be able to respond calmly and make rational decisions when handling customer’s needs.
Must be able to tolerate areas containing secondary smoke.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Harrah's Northern California
4640 Coal Mine Road, Ione, CA 95640, USA
Job Summary :
Supervises creative design, development, production process, and vendor relationships in the execution of advertising; floor signage and collateral; and motion media messaging. Supports Marketing Manager in all campaign development. Primary responsibilities include day-to-day supervision of all advertising and/or collateral initiatives. Acts as creative liaison between property, corporate design studio and agency(s).
Qualifications :
Four-year college degree, or equivalent experience, in a related field is strongly preferred
Minimum 3-years of advertising experience is required, with knowledge of all print, broadcast and out of home media a plus.
Proficiency with Microsoft Office, including Excel spreadsheets, required.
Strong collateral production knowledge preferred.
Must demonstrate outstanding organizational skills, ability to prioritize and attention to detail.
Excellent interpersonal, customer service, communication, team-building and problem solving skills required
Ability to work efficiently and effectively in a deadline-oriented environment
Ability to manage departmental expenses while, at the same time developing cost-saving opportunities.
Experience in Quark, Illustrator, and PhotoShop for Macintosh a plus
Proficient in various printing processes
Essential Job Functions:
Supervisor of all advertising and collateral-related job requests
Oversees administration of newspaper ad production/trafficking; outdoor; radio and TV production; on-property signage.
Draft and submit all required Creative Assignment Forms for new jobs, oversee ad production schedule, keeping process moving within multiple deadlines.
Perform functions or coordinate: determination of appropriate graphic materials/formats; proofreading; obtaining approvals within prescribed media deadlines.
Supervise property merchandising initiatives and ensure that all signage and motion media messaging is current and effective
Coordinates and/or performs installation of all on-property signage
Manage the installation and maintenance of motion media content software and systems, and property pylon sign, working with AV. Facilities and IT teams.
Monitor outdoor posting schedules, ensuring messaging is timely and brand-compliant.
Coordinates photo shoots, maintains property photo library
Reconciles media and production invoices to estimates, maintains expenses within prescribed budgets and forecasts.
Participates in departmental planning of goals and objectives
Identifies vendors appropriate for creative or production projects, maintains relationships, utilizes purchase order system.
Supervises Graphic Designer and Social Media Coordinator
Complete miscellaneous projects as assigned by Marketing Services Manager.
Physical, Mental & Environmental Demands:
Must be able to continuously maneuver around office and property grounds.
Must be able to bend, crouch, kneel, twist and work at a desk. Must have manual dexterity to operate office equipment and floor displays.
Must be able to lift and carry up to 20 pounds.
Must be able to read, write, speak and understand English.
Professional appearance
Must be very team-oriented and be willing to assist others when necessary
Must adhere to all company policies and guidelines
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Jan 06, 2020
Full time
Job Summary :
Supervises creative design, development, production process, and vendor relationships in the execution of advertising; floor signage and collateral; and motion media messaging. Supports Marketing Manager in all campaign development. Primary responsibilities include day-to-day supervision of all advertising and/or collateral initiatives. Acts as creative liaison between property, corporate design studio and agency(s).
Qualifications :
Four-year college degree, or equivalent experience, in a related field is strongly preferred
Minimum 3-years of advertising experience is required, with knowledge of all print, broadcast and out of home media a plus.
Proficiency with Microsoft Office, including Excel spreadsheets, required.
Strong collateral production knowledge preferred.
Must demonstrate outstanding organizational skills, ability to prioritize and attention to detail.
Excellent interpersonal, customer service, communication, team-building and problem solving skills required
Ability to work efficiently and effectively in a deadline-oriented environment
Ability to manage departmental expenses while, at the same time developing cost-saving opportunities.
Experience in Quark, Illustrator, and PhotoShop for Macintosh a plus
Proficient in various printing processes
Essential Job Functions:
Supervisor of all advertising and collateral-related job requests
Oversees administration of newspaper ad production/trafficking; outdoor; radio and TV production; on-property signage.
Draft and submit all required Creative Assignment Forms for new jobs, oversee ad production schedule, keeping process moving within multiple deadlines.
Perform functions or coordinate: determination of appropriate graphic materials/formats; proofreading; obtaining approvals within prescribed media deadlines.
Supervise property merchandising initiatives and ensure that all signage and motion media messaging is current and effective
Coordinates and/or performs installation of all on-property signage
Manage the installation and maintenance of motion media content software and systems, and property pylon sign, working with AV. Facilities and IT teams.
Monitor outdoor posting schedules, ensuring messaging is timely and brand-compliant.
Coordinates photo shoots, maintains property photo library
Reconciles media and production invoices to estimates, maintains expenses within prescribed budgets and forecasts.
Participates in departmental planning of goals and objectives
Identifies vendors appropriate for creative or production projects, maintains relationships, utilizes purchase order system.
Supervises Graphic Designer and Social Media Coordinator
Complete miscellaneous projects as assigned by Marketing Services Manager.
Physical, Mental & Environmental Demands:
Must be able to continuously maneuver around office and property grounds.
Must be able to bend, crouch, kneel, twist and work at a desk. Must have manual dexterity to operate office equipment and floor displays.
Must be able to lift and carry up to 20 pounds.
Must be able to read, write, speak and understand English.
Professional appearance
Must be very team-oriented and be willing to assist others when necessary
Must adhere to all company policies and guidelines
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes
Harrah's Northern California
4640 Coal Mine Road, Ione, CA 95640, USA
Job Summary: Support Advertising Supervisor with digital marketing initiatives including but not limited to strategy for web content, plasma content within casino property, mobile marketing, social marketing (Facebook, Twitter, YouTube, etc.) and email marketing.
Qualifications:
Four year college degree from an accredited program in MIS, web-development, graphic design or related field.
One to two years experience in e-mail marketing, marketing or the advertising industry. Solid understanding of emerging marketing channels (social media, mobile marketing). Proficient in Microsoft Office Suite and working knowledge in Adobe Creative Suite (Photoshop, InDesign, Illustrator) preferred.
Understanding of web front end technologies (HTML, Flash, JavaScript).
Understand usability and editorial standards for online environments.
Familiarity with Web design, User Experience and User Interface concepts.
Must possess excellent analytical, problem-solving, critical thinking and decision-making skills.
Must be able to communicate clearly and effectively both orally and in writing.
Ability to make progress on multiple assignments under time constraints. Must have excellent interpersonal skills, be a team player and have a professional appearance.
Essential Functions:
Reports to the Advertising Supervisor and ensure timely communication of all issues, concerns, incidents and/or suggestions for improvement.
Passion for new media is essential for success. Must have clear understanding of how marketing channels are constantly evolving and have desire to change strategy based on consumer channel trends.
Create and implement communication plans for social applications (Twitter, Facebook, YouTube)
Oversees maintenance and messaging strategy for Harrah’s Nor Cal website.
Continually reviews competitors’ websites and social marketing efforts to capture news and industry developments for reportage to senior management.
Develops messaging strategy and implementation calendar for mobile marketing initiatives.
Execution of all email communications intended to support various outlets (hotel, food & beverage, entertainment, special events, promotions)
Gathering response data from all types of email and mobile communications
Developing growth of the customer email database, mobile database and social site databases.
Review website, email, mobile and social site performance data to identify trends and opportunities
Evaluation of programs and promotions to enhance performance
Coordinates efforts with direct mail and special event staff as well as other team’s on-property and ensure consistency is found in all messaging.
Project and program management – manage timelines, process and deliverables for special projects (i.e. online promotions, Microsites, online media campaigns)
Strong writing skills with experience in writing press releases, media advisories and editorial.
Verify all information within communication plans is accurate prior to publishing.
Interacts with outside agencies on a day to day basis.
Any and all other job duties as assigned such as posting printed collateral throughout the casino, assisting in film/photo shoots, etc.
Other duties as assigned
Physical, Mental and Environmental Demands:
Must be able to logically and independently plan, organize and complete work.
Must be able to sit for long periods of time (minimum of three-four hours).
Must be fluent and literate in English.
Must be able to maneuver throughout all areas of the casino; from floor to floor either by stairways (minimum of 20 steps) or escalator.
Must be able to lift and carry a minimum of 10 lbs.
Must be able to stoop, kneel, bend, twist, turn, push, pull, grasp objects and the manual dexterity to operate a computer and other necessary office equipment.
Responds to visual and aural cues.
Must be able to tolerate areas containing second hand smoke, dust, loud noises and bright lights.
Must be able to work varied shifts, weekends and holidays as needed.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes.
Jan 02, 2020
Full time
Job Summary: Support Advertising Supervisor with digital marketing initiatives including but not limited to strategy for web content, plasma content within casino property, mobile marketing, social marketing (Facebook, Twitter, YouTube, etc.) and email marketing.
Qualifications:
Four year college degree from an accredited program in MIS, web-development, graphic design or related field.
One to two years experience in e-mail marketing, marketing or the advertising industry. Solid understanding of emerging marketing channels (social media, mobile marketing). Proficient in Microsoft Office Suite and working knowledge in Adobe Creative Suite (Photoshop, InDesign, Illustrator) preferred.
Understanding of web front end technologies (HTML, Flash, JavaScript).
Understand usability and editorial standards for online environments.
Familiarity with Web design, User Experience and User Interface concepts.
Must possess excellent analytical, problem-solving, critical thinking and decision-making skills.
Must be able to communicate clearly and effectively both orally and in writing.
Ability to make progress on multiple assignments under time constraints. Must have excellent interpersonal skills, be a team player and have a professional appearance.
Essential Functions:
Reports to the Advertising Supervisor and ensure timely communication of all issues, concerns, incidents and/or suggestions for improvement.
Passion for new media is essential for success. Must have clear understanding of how marketing channels are constantly evolving and have desire to change strategy based on consumer channel trends.
Create and implement communication plans for social applications (Twitter, Facebook, YouTube)
Oversees maintenance and messaging strategy for Harrah’s Nor Cal website.
Continually reviews competitors’ websites and social marketing efforts to capture news and industry developments for reportage to senior management.
Develops messaging strategy and implementation calendar for mobile marketing initiatives.
Execution of all email communications intended to support various outlets (hotel, food & beverage, entertainment, special events, promotions)
Gathering response data from all types of email and mobile communications
Developing growth of the customer email database, mobile database and social site databases.
Review website, email, mobile and social site performance data to identify trends and opportunities
Evaluation of programs and promotions to enhance performance
Coordinates efforts with direct mail and special event staff as well as other team’s on-property and ensure consistency is found in all messaging.
Project and program management – manage timelines, process and deliverables for special projects (i.e. online promotions, Microsites, online media campaigns)
Strong writing skills with experience in writing press releases, media advisories and editorial.
Verify all information within communication plans is accurate prior to publishing.
Interacts with outside agencies on a day to day basis.
Any and all other job duties as assigned such as posting printed collateral throughout the casino, assisting in film/photo shoots, etc.
Other duties as assigned
Physical, Mental and Environmental Demands:
Must be able to logically and independently plan, organize and complete work.
Must be able to sit for long periods of time (minimum of three-four hours).
Must be fluent and literate in English.
Must be able to maneuver throughout all areas of the casino; from floor to floor either by stairways (minimum of 20 steps) or escalator.
Must be able to lift and carry a minimum of 10 lbs.
Must be able to stoop, kneel, bend, twist, turn, push, pull, grasp objects and the manual dexterity to operate a computer and other necessary office equipment.
Responds to visual and aural cues.
Must be able to tolerate areas containing second hand smoke, dust, loud noises and bright lights.
Must be able to work varied shifts, weekends and holidays as needed.
Harrah’s reserves the right to make changes to this job description whenever necessary. It is our policy to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.
Preference is given to qualified Buena Vista Me-Wuk tribal members and members of other federally recognized tribes.
Franklin Templeton Investments
Rancho Cordova, CA, USA
Responsibilities include:
Partnering with business owners to provide internal consulting and project delivery expertise to address business needs and best leverage web and mobile capabilities.
Effectively utilize Google Analytics and other data sources to create insights across Franklin Templeton’s global websites
Applying business insight and understanding of web capabilities to ensure marketing initiatives are in line with corporate strategies and specific (local/regional/global) business goals to meet the needs of our primary website users.
Demonstrating web / mobile marketing expertise through the ability to prepare and deliver complex data and campaign analysis in the form of professional and engaging presentations.
Incorporating effective judgment and decision making skills to shape and manage the scope of marketing initiatives, balance multiple priorities, and maintain a high-level of attention to detail in a fast paced environment.
Recommending website changes based on insights drawn from site analysis & competitive market analysis that will improve overall results in terms of usage in regards to channel traffic & the customer experience.
Overseeing promotional efforts for new content across public and advisor websites, collecting and analyzing metrics to identify best practices, change approaches and guide future strategies.
Support the SEO program - managing tools, documenting and communicating best practices and implementing improvements to increase rankings.
Conducting competitive assessments to identify emerging strategies and recommending improvements for web, mobile and social media integration efforts relative to other mutual fund companies.
Web / mobile campaign performance tracking - analyze and create reporting dashboards for site visits / visitors, traffic flows and event completion results on a bi-weekly/monthly basis across our global web and mobile sites.
Acting as a project coordinator for small to mid-sized projects - developing timelines, understanding dependencies, mitigating risks and collaborating with multiple teams / resources to complete deliverables.
Staying abreast of new marketing developments through contacts with professional organizations, publications and vendors.
Dec 27, 2019
Full time
Responsibilities include:
Partnering with business owners to provide internal consulting and project delivery expertise to address business needs and best leverage web and mobile capabilities.
Effectively utilize Google Analytics and other data sources to create insights across Franklin Templeton’s global websites
Applying business insight and understanding of web capabilities to ensure marketing initiatives are in line with corporate strategies and specific (local/regional/global) business goals to meet the needs of our primary website users.
Demonstrating web / mobile marketing expertise through the ability to prepare and deliver complex data and campaign analysis in the form of professional and engaging presentations.
Incorporating effective judgment and decision making skills to shape and manage the scope of marketing initiatives, balance multiple priorities, and maintain a high-level of attention to detail in a fast paced environment.
Recommending website changes based on insights drawn from site analysis & competitive market analysis that will improve overall results in terms of usage in regards to channel traffic & the customer experience.
Overseeing promotional efforts for new content across public and advisor websites, collecting and analyzing metrics to identify best practices, change approaches and guide future strategies.
Support the SEO program - managing tools, documenting and communicating best practices and implementing improvements to increase rankings.
Conducting competitive assessments to identify emerging strategies and recommending improvements for web, mobile and social media integration efforts relative to other mutual fund companies.
Web / mobile campaign performance tracking - analyze and create reporting dashboards for site visits / visitors, traffic flows and event completion results on a bi-weekly/monthly basis across our global web and mobile sites.
Acting as a project coordinator for small to mid-sized projects - developing timelines, understanding dependencies, mitigating risks and collaborating with multiple teams / resources to complete deliverables.
Staying abreast of new marketing developments through contacts with professional organizations, publications and vendors.
